How To Structure an Employee Survey

If you are looking for a way to improve your employee retention and boost your productivity, you need to think carefully about how you collect feedback from your employees. Even though you are probably thinking about giving feedback to your employees to make them more productive, you need to think about receiving feedback from your employees as well. One of the ways to do so is to put together a strong pulse survey for your employees. What are a few tips to keep in mind if you want to get the most out of the survey?

1. Keep the Survey Short

When you are putting together the survey, you need to keep it short. If the survey goes on for pages and pages, your employees are simply going to stop filling it out. Or, they are going to simply try to get through it as quickly as possible instead of actually thinking about the responses to the questions. In general, it is better if the survey has fewer than 10 questions. If you want to give your employees the ability to write in their own responses, you will probably want to keep the survey even shorter because it will take them longer to freehand responses. If you keep the survey short, you increase your chances of getting honest feedback.

2. Do Not Lead With the Question

As you put together the questions for the survey, make sure you do not lead the employees in any way. You need to give them the freedom to dictate their own responses. Employees like to make their bosses happy. If they feel like you are looking for a specific response, they will try to give it to you. That is not what you want. You want your employees to be genuine with their feedback. Therefore, make sure the questions are not leaving. You do not want anyone to think you are looking for one response or another.

3. Don’t Take a Double-Barreled Approach

As mentioned above, you want to keep the survey short. As a result, you may be tempted to take a double-barreled approach. This means that you might include two questions in the same question. This is simply going to confuse your employees, and they may not know exactly what to say. Therefore, try to avoid including two questions in the same line. You should break it up into two separate questions if you are really intent on asking both of them. Even though you might want to cram in as many questions as possible, you do not want to confuse your employees.

4. Think Carefully About the Wording

As you write your questions, think carefully about the wording. In general, the shorter the question is, the better. That way, you don’t have to worry about your employees getting lost or confused. If you include too many words, the question might be hard to understand. Then, your employees might not know exactly what the question is about. You might even want to do a bit of trial and error with your survey questions’ wording. Talk to some of your employees ahead of time and ask for their opinion on the question. Make sure they are interpreting the question the way you intend.

5. Be Specific and Targeted

Finally, you need to be both specific and targeted with the question. What this means is that you need to have some sort of intent behind the question. What do you intend to do with the feedback? For example, if you ask a question about the kitchen area at work, what are you going to do if all of your employees say it needs to be changed? You need to be prepared to address the feedback you get from your employees, then you should not ask the question. That is why you need to be both specific and targeted with the approach you take to the survey. Take the information you receive from your employees, use it to improve your workplace environment, and you should have an easier time convincing your employees to stick around.

Maximize the Results of Your Surveys

In the end, these are just a few of the many points you need to keep in mind regarding employee surveys. Employee feedback comes in many shapes and forms. If you are interested in something a bit more in-depth, it might be helpful to have an in-person meeting with your employees. On the other hand, if you want to use surveys, try to keep the surveys relatively short. That way, you don’t run the risk of your employees developing survey fatigue. You may want to develop multiple surveys to see which ones work best for your company. Through trial and error, you can accumulate helpful feedback that you can use to boost the performance of your company.

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